Human centered design
ESa is a nationally-recognized architecture firm with over a half a century of experience. The firm has created many well-known structures around the country, and designed many buildings that define the Nashville skyline.
ESa
Award-winning architectural firm
With such an impressive portfolio of work, our challenge was to find the essence of their core message and let that shine through. We began with an intensive amount of research to understand the breadth of their work and history, and crafted a distinct narrative that would be visible throughout the entire site.
The client was able to carefully curate the site to their needs, crafting a user experience that showcased both the quality of work, and diverse volume of projects.
We developed an detailed strategy that helped organize the site into simple and specific sections. This ensured visitors could easily and quickly access information.
“Wow! We received accolades, kudos and an all-around positive response when our website was unveiled. The team loves it.”
What We Did:
- Brand Strategy
- Campaign Strategy
- Communications Strategy
- Content Strategy
- Creative Direction
- Visual Design
- Identity Guidelines
- UI/UX Design
- Illustration
- Photography Direction
- Post Production
- Copywriting
- Front-end Development
- Back-end Development
- Content Management Systems
- Analytics & SEO